Out & About: The 2017 POPAI Awards

#LimelightSA picked up two awards at this year’s prestigious POPAI Awards.


The POPAI Awards recognises excellence in point-of-purchase advertising displays and in-store communication activity produced and placed in South Africa.

Held this year at The Maslow in Sandton, the panel of judges included Derek Miller, CEO: TLC; Connie Mashaba, MD: Black Like Me; Jauneen Tarin, Director: Kantar Consulting; Janet Kirkbride, Director: Red Jersey; and Jacqui Le Sar Fourie of Inperspective.



On the night the #LimelightSA team walked away with two silver POPAIs: one for New Product Innovation Launch with our Playboy & Playgirl ‘The Power to Captivate’, and another in the Short Run POP and Pilot Projects category for Clere ‘Breaking New Ground’.



Take a look at the full list of this year’s winners here.